Today is #SmallBizSaturday – a worldwide day for celebrating and supporting small businesses. Here at Ariadne Associates we support small businesses throughout the year, of course, but today seems a good day to remind small business owners and managers of some of the simple things they can do to get the best from their staff.
- Say Thank You (and please). Basic good manners don’t disappear once you start work. If someone does something you have asked them to, say thanks. And particularly acknowledge if they’ve done it well – a great piece of customer service, solving a problem, or identifying a new way to increase sales.
- Remember you are dealing with people. You don’t have to be best friends with your staff (in fact you probably shouldn’t) but you should appreciate that they aren’t just automatons. Be aware, and take an interest in, the fact that Betty in accounts is worrying about her son’s A Levels; that Rajesh likes to travel to away matches so doesn’t like doing overtime at the weekend; that Paulina who works behind the counter is doing night classes because she really wants to be an engineer.
- Be professional. No-one wants to work for an employer who is slipshod about their pay, doesn’t bother to issue them with a contract or who ignores basic employment law. Pay the same attention to this as you do to sales, marketing, accounts etc. And get specialist advice if you’re not an expert.
- Be fair and consistent. This doesn’t necessarily mean do the same thing on every occasion, but it does mean that you should consider everything before making a decision. Don’t allow Phil to take extra holidays just because he’s your star salesperson and then not allow Deidre, who may have an equally good reason, but who isn’t doing so well.
- Don’t forget that if someone doesn’t appear to fit into your business, you were the one who recruited them. Learn from what went wrong in a bad hire before you start recruiting again.
Small businesses often can’t beat their bigger rivals in the pay and benefits they can offer. So you have to compete in other ways to attract and retain good people. Making your business a good place to work is a great (and low-cost) way to start. And if you’d like to know more about how you can do this, why not read this next?