Whatcha gonna DO about it?

About a year ago, just after CIPD13, I wrote this post suggesting it was time for HR to “seize the day”. This week sees CIPD14 – where are we a year later?

On the positive side, there are lots of great discussions going on about where HR goes in the future – as an example #nzlead and its little brother “Unfurling HR” are continuing to provoke excellent debate and, just as importantly, bringing in a bigger group of HR professionals worldwide

But what I’m not seeing are the concrete examples of what people are doing. Now it may be that I’m missing them (in which case please feel free to provide a few links in the comments below), and I accept I’m just as guilty of “talking a good game” without necessarily providing evidence (watch this space over the coming weeks!). But my concern is that for many employees, the world of work is still mundane, overmanaged and a crap experience and that “HR” are those people who tell you not to do things. The fact that we’re still getting excited by Gary Hamel basically describing what Semco did 20 years ago is pretty telling that things haven’t moved forward that much

So where are the posts that tell me?

  • We’ve redesigned our recruitment processes to attract better people and improve the experience for all candidates
  • We have a really innovative approach to flexible working – here’s how we did it
  • We tried this new way of L&D – it didn’t quite work but here’s what we learned.

I don’t mean the sort of PR puff pieces that – thankfully – seem to be less common in People Management. In the brave new world of social media, I want to be able to say more often to those I interact with: “that’s really interesting – I’d like to try something similar with one of my clients. Can I talk to you about it?” Collaboration, sharing, disruption – all the buzzwords of social media – need to have one outcome for those of us in HR: Doing Good People Stuff (a phrase I’m happy to have socially collaborated from @HR_Gem!)

Roll Over Beethoven

Government Minister Lord Freud got himself in hot water last week when a recording of a Conference Fringe meeting was revealed where he stated that some disabled people were not worth the minimum wage, and suggested that employers could pay them £2 per hour with a state benefit being used to top this up. While most criticised him, there were some who sought to defend his comments, with this Daily Mail article being a particular example. In summary, it makes two points; firstly that the author’s father, who was blind, accepted he should be paid less because he required support to carry out his work – despite the fact that he was a highly rated newspaper columnist; and secondly that “the market” would inevitably value some jobs (by implication those done by people with disabilities) below the current level of the minimum wage.

Taking the second point first, it is quite possible that, if we simply allowed the market to determine wages, some jobs might be paid less than the current minimum wage rate of £6.50 per hour. If Lord Freud and his supporters want to make the case for abolishing the minimum wage, then that’s a perfectly acceptable position to argue (though none of the mainstream political parties seem to support it) – but it does seem to me that dressing up this argument as some form of altruistic help for the disabled is at best disingenous.

What worries me though about the first point though is that it demonstrates how out of touch politicians and media “commentators” are with the modern world of work. Firstly they seem completely unaware of the Access to Work Scheme, which provides  support for those with disabilities in work. To take the example of the blind Mr Utley, these days he wouldn’t require his employers to provide him with a paid secretary to read the newspapers to him, since a) most modern software includes a “read aloud” feature (as well as other accessibility options) b) if he did need special equipment it would be paid for and c) even if he did require a full time support worker his employer would get assistance with the costs. Without making a political point, it seems as a taxpayer that the government spending £500-£1000 providing an employer with special equipment to support an employee with a disability to work  is a more cost-effective solution than subsidising the disabled employee through the benefits system. Even in the case of  severe disability, where the individual requires a full time support worker, the current system (though not perfect) seems a better option.

Secondly,  they assume that a disability means an inability to do anything. No-one (even his political opponents) seriously suggests that David Blunkett was less effective than any other Home Secretary because he was blind. Indeed, rather than paying him less, if Mr Utley Snr really was the “leading Tory thinker of his generation” you’d expect the Telegraph to be paying him top dollar (it’s that thing called the market again) rather than ripping him off. Just imagine how Beethoven would have managed under Lord Freud and his supporters. “I’m sorry Ludwig, I know this symphony is genius but as you’re deaf, we’re only going to give you a third of what we paid Schubert for his inferior composition”.

Come on In, The Water’s Lovely!

Yesterday I attended the Social HR Conference run by the CIPD in Manchester. There were lots of great learning points but one thing that struck me repeatedly were the reasons put forward by (often frustrated) HR people as to why their companies wouldn’t embrace “social media”, as they are often the reasons some of my clients also state. So I thought I’d challenge a few.

“People will do stupid things on it and we’ll end up sacking them”

Yes, some employees do stupid things sometimes – they always have done and always will do. Some of them will do it on a social media forum. But if someone doing something daft on social media leads to a disciplinary problem, then, to quote Pets At Home HR Director Ryan Cheyne, you have a problem with an employee – not with social media.

“People will just waste time on it”

Some people waste time at work no matter what. They might take overlong fag or tea breaks, wander around telling jokes to colleagues or discussing last night’s Eastenders. Again, if someone isn’t achieving their work targets, tackle it as a performance problem like any other. But…

…the time you think they are wasting might be being spent finding out the answer to a problem quickly and cheaply, getting some useful ideas on good practice from their contacts, or even finding out some information or knowledge on a competitor or a new opportunity.

“It might be ok for professionals and techies, but we employ manual workers/truck drivers/cleaners”

And you think that your manual workers don’t have Smartphones or Facebook accounts? Even if they don’t use them in work it doesn’t mean they can’t or don’t have them. Some companies adopt technology earlier than others but in the end we all do. One interesting learning point for me yesterday was that there is a huge online community of people who discuss knitting and crochet, and (while I accept this is a total stereotype) you wouldn’t normally associate people with those hobbies with the cutting edge of technology

“People might get a bad impression of the company”

People have always moaned about their employer and things they don’t like. But if you’re perceived as a poor employer, word always gets round. Social media just gets it round faster. And with the onset of sites like Glassdoor, it’s going to happen whether you “forbid” it or not.

Look at Friends Reunited and Myspace – they were just passing fads

Individual sites may come and go (there are some suggestions that Facebook may soon fall out of favour, while the end of LinkedIn has been prophesied regularly) but the means of communicating via internet or mobile technology will be around for a long while.

What’s its ROI?

As Mervyn Dinnen pointed out at yesterday’s conference, this is the “killer” argument used by those who just don’t want to do something. After all, how many companies measure the ROI of talking (and listening) to their employees, making new business connections or of providing mobile phones?

For a small organisation, the benefits of using social media more seem overwhelming – a cheap and easy way to promote your business and services, a chance to get immediate customer and employee feedback and an opportunity to “punch above your weight” against bigger competitors. In the same way that we now expect a company to have a website and an email address, there’ll be an expectation from your employees and customers in the future that you’re in social in some way. Thinking it will go away or ignoring it is not the right strategy.

My 6 Books

maverick  handy secret agentTMS cheese

A couple of weeks ago David Goddin (@Changecontinuum) wrote a blog post on the 6 books that had most influenced his approach to his coaching practice, and challenged others to do the same. After some thought, here are the books that influence my approach to HR

Maverick – Ricardo Semler

Even 20 years on, the way in which Semler transformed his traditionally run family business into one which gives shopfloor workers the chance to set their own wages, run their own production lines and take control of the way the business moved forward is still inspirational and sadly, still rare. What I particularly like about it is that Semco is primarily a manufacturing firm (not a trendy techy start up) and is based in one of the emerging economies (Brazil) – if they can do it why can’t more?

Understanding Organisations – Charles Handy

Anyone who studied for their CIPD qualification in the 1980s or 1990s will have probably used this as their “core” textbook – although it’s a fairly easy and straightforward read and not overly academic in style. It’s not a ground-breaking book in itself, but it emphasises the “human” in human resources and its influence can still be felt throughout the HR profession. It’s my first port of call if I need to refresh my memory on an aspect of HR theory.

The Secret Agent – Joseph Conrad

I’ve blogged before about Conrad and his unlikely status as an HR guru, and this is a classic case of “a novel you read as a teenager having an influence for the rest of your life”. Every character in this study of a terrorist cell in London is complex, with their own individual motivations, and their interplay and misunderstandings lead to tragic consequences – things that impact on the world of work where understanding why people are behaving in a particular way is key to resolving issues.

The Wealth of Nations/The Theory of Moral Sentiments – Adam Smith

Yes, this is two books – but both need to be read as Smith (who like Marx is often misrepresented) makes the important point that humans are both economic animals (we like to make a profit) and social animals (we have feelings for others and can understand their dilemmas and point of view). Balancing the two in business is a key skill in HR – we have to ensure that we achieve both.

Who moved my Cheese? – Spencer Johnson

Awful, patronising tripe, a heavy handed way of making the point “if you don’t adapt you die”. It’s the only management book I know to have been cited as a reason for unfair dismissal. So why is it here? Because it’s a constant reminder to me of how HR can and has been used almost as the “anti-people” department – and so it acts as a warning never to behave in that way!

Time to ditch the Equal Opps questionnaire?

Some months ago I was working with a client on a recruitment project, and they provided me a copy of their “Equal Opportunities Monitoring Form”. It was certainly a comprehensive document, covering as it did around 20 different definitions of ethnic origin, a dozen major world religions, an option to declare if your birth gender was different to your current gender and five options for sexual orientation. In line with good practice the form carried a declaration that it was not part of the selection process and would be detached from the individual’s application; it was anonymous and every question had a “prefer not to say” option.

This sort of form is pretty common throughout HR departments – certainly in the UK – and it is, in my experience, genuinely used for the stated purpose, i.e. simply monitoring applications to ensure that the organisation is attracting candidates from all sections of the community. But something about it left me feeling uneasy and wondering why we are really doing this. While I have had conversations in the past about why so few women are applying for a particular role or that the company seems to have an issue attracting candidates from a minority ethnic group despite being based in an area which has a high population, I can honestly say that I’ve never had a discussion about “this vacancy seems to be attracting a large number of transgender candidates – I wonder why that is?” or “We’re not getting many Sikh applicants, do you think we’ve got a problem?”

Now that could be that as a profession we’re just not as aware of discrimination when it doesn’t involve race or sex. But it could also point to the fact that we are operating simply as data collectors in order to tick a box (and indeed in the traditional risk-averse HR way, storing the information purely as insurance against a discrimination claim: “Us – discriminatory? We’ve had 17 lesbians apply in the last 6 months”)

But my main sense of unease is the intrusive nature of the questions. We talk a lot about candidate experience and trust in employment relationships. Yet for many individuals, one of their first contacts with a potential employer is to be asked a lot of extremely personal questions – and then to believe that someone they have never met will keep their stated promise that “this information doesn’t form part of the selection process”.

Of course, without the information, organisations won’t necessarily know if we do have a problem in recruitment. But is there a better way to do it? One that better balances the company’s requirements without the need to pry into personal information that we admit is of no relevance to the role we’re recruiting for. I don’t have an answer – do you?